First, let me make one thing very clear. I like San Diego beer. I’ve toured some of the breweries and enjoyed many great beers. The region is booming, no doubt. Last I heard there are over 100 breweries operating in San Diego, which is fantastic. But, I’m afraid all this success might be leading to over inflated noggins down there.

The San Diego Brewers Guild recently declared San Diego the “Capital of Craft” beer. Taking it one step further, it’s now being plastered on their brewery guide and stickers. Whether you believe it or not, such a boastful claim is deserving of satire. Therefore, I created my own version of their new sticker.